Crown Plaza City Center,
Tel Aviv

Israel’s first business hotel offers all the advantages of the Big Apple; the atmosphere of New York, the urban experience, the business approach and above all international standards which can be found in Tel Aviv. In the designing of the hotel signage we kept the clean lines of the architectural design, but since the building and the windows are very expressive, we chose to break the line with round signs of stainless steel in contrast with the glossy black front.